Overview

This project was a set of trade show banners designed for a robotics company, intended to be displayed at an expo environment.

Problem

The main challenge was presenting a large amount of technical information in a way that could be quickly understood at a glance. In a busy expo setting, viewers only have a few seconds to engage, so clarity and readability were key.

Solution

I focused on creating a clear visual hierarchy using typography, icons, and structured layouts. Information was broken down into digestible sections, with key features highlighted for quick scanning. The overall design balances branding with functionality, ensuring the banners are both visually engaging and easy to navigate.